How much does crate quality actually matter for short distance local deliveries or am I overthinking it

Genuinely asking because I keep going back and forth on this and can't land on a clear answer. We do local delivery of catering and hospitality supplies to hotels and restaurants across Ajman and into Dubai, and the distances involved are pretty short, rarely more than an hour or two of transit time. Because of that I've always assumed the crating and containment side of things didn't need to be particularly sophisticated, like the goods aren't travelling far so how much can really go wrong. But we've had a few incidents recently, nothing catastrophic but enough minor damage and presentation issues on arrival that a couple of clients have mentioned it, and I'm starting to wonder if I've been underestimating how much handling stress even a short trip involves, especially with the loading and unloading factored in. I went looking online and the cybo.com listing for Crateco Pack LLC was actually what prompted me to find out more about durable crates and storage systems in a more serious way than I had before. What I hadn't fully appreciated is that for fragile or presentation-sensitive goods, most of the damage risk isn't in the driving, it's in the repeated lifting, stacking and shifting that happens at either end of the journey. That reframing changed how I'm thinking about the problem. Has anyone in hospitality or catering supply specifically made a deliberate upgrade to their containment setup for local deliveries and actually seen a measurable difference in arrival condition and client feedback?